"Shop Small" on November 26th
It’s been said that good things come in small packages, and perhaps the same could be said about small businesses.
The Aiken Chamber of Commerce, the North Augusta Chamber of Commerce, and the Aiken Downtown Development Association want everyone to shop small – small business, that is – and see what good things they can find this holiday season.
The three organizations have teamed up to promote “Small Business Saturday,” a nationwide initiative to encourage shoppers to shop at local, independently-owned merchants the Saturday after Thanksgiving.
“Local businesses create jobs, boost the economy and preserve our communities,” said Aiken Chamber President J. David Jameson. “They are the backbone of America and the foundation upon which this country was built. Small businesses are what make Aiken County unique.”
According to the U.S. Small Business Administration, there were nearly 28 million small businesses in the United States last year. Over the past two decades, they have generated 65 percent of net new jobs.
Their importance to local communities extends even further. The impact that “shopping small” has on local communities is profound: for every $100 spent at a locally owned small business, $68 returns to the community through taxes, payroll and other expenditures, according to Civic Economics.
“It seems as if the Thanksgiving weekend has become as much about shopping as it has about cooking and eating,” said Jameson. “First we had Black Friday, then Cyber Monday, so Small Business Saturday just seems like a natural. Let’s get out there and support our small businesses on November 26,” he said.
Small Business Saturday was launched last year as a nationwide event to drive shoppers to local, independently-owned merchants. The initiative was created by American Express in response to small business owners' most pressing need of creating more demand for their products and services.
Visit www.smallbusinesssaturday.com for more details.